In addition to seeing how often they listen to music, users also get insights into who their top streamed artists are, which songs they listen to most, and more. Combining nostalgia and personalization, they send the message that Spotify truly cares about its users and celebrates their interests. So companies turn to brands via a stepping stone called storytelling by being part of customers subconscious minds and not only by merely selling products. Have you had any personal experience where an ad or poster of a brand kept you mesmerized?
Manalika Das
@Manalika · 2:50
So that is something which Maggie has been working on. And the question that you asked in the end regarding an ad or like branding advertisements or like a poster, that mesmerized. Me. I remember an ad that was about, I guess, a scooter, I don't remember exactly because it was a very old ad and it was about, I guess the brand was Hero. And there was a Songira. Miramilo Kyarana. It was such a beautiful song. The song is a separate album
Tanvi Malik
@Tanvi.malik00 · 0:56
Yes, of course. It's a food item brand Maggie by Nestle. And I really am attracted towards the advertisement how Nestle creates an environment of a family bonding and how they use this music tone of Maggie. And of course the catchy slogan of getting ready in two minutes is just have an urge to it creates an urge for the people to have a taste of the food item th
Aayan Banerjee
@BasTalk · 3:05
And that is the mark of either. You can reach out via information, appeal to emotion, give some reason, logic, or build some credibility and authenticity. And different ads have worked for different reasons. And in the day and age that we live in, clearly I think the audience has become that much more discerning. They see through the white lies when there are those. And then clearly the hit favorites are the hot favorites, are the ones that touch the emotions. So therefore, simplicity
So when consumers and many people watch this, the impact was like that the resognet which with its theme and music and it get stuck in their minds due to this reason. Even though there branding advertisements now I mention whiskey but when somebody from the target audience purchases one, they would select the McDonald's brand and that is how the sales of this brand signature whiskey exponentially grow by just advertising the soda
Kavya N
@KavyaNagarajan · 1:01
Ourselves through that I understand about what are the strategies or the measures we need to do before advertising a product so that we can for sue the customers, advertise it on site and creating the need or want among them. So it was my personal experience about the branding branding advertisements towards so that's all. Thank you for posting this. Keep going like this
yaksh khanna
@yakshkhanna17 · 0:57
So yes, the Nike tagline is just do it. That motivated me a lot. So I was lacking in my studies and I was just kind of scrolling instagram and I saw the ad, I don't know how, but like a fire inside me started burning and I saw my goals clearly and I just did it in the end. I just want to say this that thank you for sharing this topic. It is very important for people to understand the importance of storytelling and branding and advertisement