We spend our days listening, watching, and reading them, pecking at our tiny screens in endless pursuit of more of them. Our minds are frazzled by all of this. We feel and see it daily. We're more scattered, impatient, inundated. We scroll, we skim. We click. We share. Eyes tracking study showed that we spent 26 seconds, on average, reading a piece of content. On average, we spend fewer than 15 seconds on most of the web pages we click