It's interesting as we're talking about it, because I feel like, oh, we're going to need a part two because maybe we need a new one just on personal brands, because it really isn't about job search. You should be paying attention to that anyway. Hello. Yeah, it's about how you show up at work, right. When you are interacting with your peers, with senior executives, even with your staff, all of that, you should manage your own personal brand